P-4 @STAKE: Social Media Campaign

@STAKE is a public venue for expressing your expressing your personal concerns for the future. Originally conceived by author and environmentalist Brooke Williams as means of connecting individuals concerned with climate change and the planet's environmental future, it has expanded to include any heart-felt concerns of community-minded individuals.

Phase One
The first phase of the project is to create a personal "Stakement" using an "@STAKE stake”, regarding an issue you believe is of the utmost concern or ”at stake” for the future. 
The Stakement can be verbal or visual, written or drawn, recorded or video-taped, but must include at the minimum an image and a statement.

Phase Two
The second phase of the project is a group project. You will need to research, investigate and design a social media campaign to launch, present, promote, receive, display, and communicate the @STAKE concept and STAKEholder  STAKEments. The campaign may include, but is not limited to: a website, an app, a Instagram site, a YouTube channel, and a Facebook page.

Project Schedule

Project Launch  – Tuesday, November 3

- Meeting w/ Brooke Williams

- Work in Class

Campaign Project Brief Due, Thursday, November 5

- Project Brief Discussion

- Work in Class

Personal @Stake Stakement Due – Tuesday, November 10

- Critique

- Work in Class

Campaign Comp Due, Thursday, November 12

- Critique

- Work in Class

Final Campaign Due – Tuesday, November 17

- Critique
- Work in Class

Campaign Presentation – Thursday, November 19
– Meeting with Brooke Williams